Profile
Corporate information
Investment activity status
Active investor
Overview
WPP is the world’s largest communications services group with billings of US$73 billion and revenues of US$19 billion. Through its operating companies, the Group provides a comprehensive range of advertising and marketing services including advertising & media investment management; data investment management; public relations & public affairs; branding & identity; healthcare communications; direct, digital, promotion & relationship marketing and specialist communications. The company employs over 200,000 people (including associates and investments) in over 3,000 offices across 113 countries.
Investments
Selected investments
| Company | Country | Date | Notes | ||
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Invidi Technologies Inc Developer of a software to enable advertisers and media buyers to selectively target television viewers. |
United States | 20 Jan 2017 | Acquisition Initial investment. Round participant. Active |
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24/7 Real Media Inc Internet advertising management software and services company. |
United States | 17 May 2008 | Acquisition Initial investment. Round participant. Active |
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MarketTools Inc Provider of software and services for online market research |
United States | N/A |
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Proclivity Systems Inc |
United States | N/A |
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Yield Software Search engine marketing automation software company. |
United States | N/A |